
For journalists seeking information about Young's products please contact:
Laura Thompson at Finn
e> laura.thompson@finncomms.com
t> 0207 299 3389
Julia Round at Finn
e> julia.round@finncomms.com
t> 0113 3944 333
For corporate information about Young’s please contact:
Chris Solloway at Wordbird
t> 07974 232015
e> chris@wordbird.net
Or
Dionne Parker at Findus Group
t> 07815 209608
e> Dionne.parker@findusgroup.com
If you have bought a Young’s product and need to speak to the careline please contact:
t> 0800 4 968647
e> careline@youngsseafood.co.uk

July 12th 2010
The misconception headlined in this week's Sunday Times that 'Fish stocks eaten to extinction by 2050' results primarily from a paper by Boris Worm published in 2006 and widely publicised at the time. In the intervening years Worm's 2050 claim has been extensively discussed and disputed - and in fact now withdrawn by its author.
The seafood industry is acutely aware of the well-founded environmental concerns in fisheries and of the many challenges ahead as we work towards a more sustainable future. The issues are being actively addressed through a combination of quality management systems for wild capture fisheries and the development of sustainable fish farming. The general picture today is much more positive even than even five years ago, and with the help of industry initiatives (such as our own 'Fish for Life') we can all be much more confident that we're now on the right road to securing seafood for future generations.
Britain already has more MSC-certified fisheries than any other nation, and there are many clear examples of new controls have started to turn around previously endangered stocks - such as North Sea cod. Whilst newspapers enjoy dramatic headlines, it is very important that we provide a balanced view. Fish is a healthy food and people should not feel discouraged from eating it, particularly when they can choose from an increasing number of sustainably sourced choices which are readily available in every local supermarket.